Affiliate networks analysis 2017: Canada

Data as of March 2017
3min read
Published
March 2017
Topics
Canada, statistics, markets, ads

The latest structural analysis of Canadian market: advertisers in the main affiliate networks by sectors in absolute numbers and shares.

Further structural analysis is based on the data for the main European affiliate network on Canadian market: Awin/zanox.

119

Canadian advertisers by affiliate networks

100%
119 adverticers

Canadian advertisers by sectors

Canadian market counts 119 advertisers. Fashion makes 22%, 19% Travel, 10% Media&Entertainment, 9% Shopping&Retail, 7% each Computers&Electronics, Gaming and Health&Beauty, 5% Sports&Recreation, 2-4% each makes Education&Careers, Telecoms&Utilities, Automotive, Home&Garden.

22% Fashion

19% Travel

10% Media & Entertainment

9% Shopping & Retail

7% Computers & Electronics

7% Gaming

7% Health & Beauty

5% Sports & Recreation

3% Telecoms & Utilities

3% Automotive

3% Home & Garden

2% Other

  • Business-To-Business
  • Baby & Toddler
  • Other

Detailed analysis of affiliate networks by sectors

We have analyzed the structure of advertisers databases for each affiliate network, and, of course, for each these proportions are different, but the overall trend is maintained. Let's now review each affiliate network on the Canadian market in details.
2%

of world Awin/zanox advertisers

Canadian market counts 119 advertisers. Fashion makes 22%, 19% Travel, 10% Media&Entertainment, 9% Shopping&Retail, 7% each Computers&Electronics, Gaming and Health&Beauty, 5% Sports&Recreation, 2-4% each makes Education&Careers, Telecoms&Utilities, Automotive, Home&Garden.
119
22% Fashion
19% Travel
10% Media & Entertainment
9% Shopping & Retail
7% Computers & Electronic
7% Health & Beauty
7% Gaming
5% Sports & Recreation
4% Education & Careers
3% Automotive
3% Home & Garden
3% Telecoms & Utilities
1% Other
  • Business-To-Business
  • Baby & Toddler
  • Other

Sources

  1. Awin/zanox, March 2017, https://www.awin.com
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