Affiliate networks analysis 2017: NetAffiliation
Data as of March 2017
6min read
logo netaffiliation
Published
March 2017
Topics
Net Affiliation, statistics, markets, ads

The latest structural analysis of NetAffiliation advertisers’ database: main European and South American markets by sectors in absolute numbers and shares.

Founded in 2003, NetAffiliation is one of the leading European and International affiliate networks with 1,700 programs throughout several verticals: tourism, high-tech, finance strengthened by a network of 100.000 publishers. The company is present in more than 17 countries in Europe and the Americas.

Alexa Rank

70115

Alexa is a company that provides commercial web traffic data and analytics. It is a wholly owned subsidiary of Amazon.com.

Programs Offered

  • CPA

    Cost Per Action

  • CPL

    Cost Per Lead

  • CPS

    Cost Per Sale

  • CPC

    Cost Per Click

Payment Methods

  • Check
  • Paypal
  • Wire Transfer

Minimum Payment Amount

€50

Further structural analysis is based on the data for 7 main European and South American markets which make 80% of entire NetAffiliation advertiser's database.

French market is the most widely represented, 58% of the total number of advertisers, Belgian - 23%, Spanish - 6%, 4% for Portuguese, Brazilian, British and Mexican - about 3% each.

Net Affiliation advertisers by markets

  • 58%
    France
    448 advertisers
  • 23%
    Belgium
    177 advertisers
  • 6%
    Spain
    44 advertisers
  • 4%
    Portugal
    29 advertisers
  • 3%
    Brazil
    27 advertisers
  • 3%
    The United Kingdom
    25 advertisers
  • 3%
    Mexico
    25 advertisers
world map AN58%6%3%3%23%4%3%

Net Affiliation advertisers by sectors

As for the sectors, 30% is Shopping&Retail, 15% are Fashion Brands, 10% Home&Garden, 6% Health&Beauty, 5% Media&Entertainment, 4% each Travel, Finance, Computers&Electronics and Education&Careers, about 1-3% each makes Automotive, Sports&Recreation, Baby&Toddler, Insurance, Food&Drink, Gaming, Telecoms&Utilities, Social&Dating, Non Profit Organizations, B2B. Keep in mind that one advertiser can belong to several sectors at the same time.

30% Shopping & Retail

15% Fashion

10% Home & Garden

6% Health & Beauty

5% Media & Entertainment

4% Travel

4% Finance

4% Computers & Electronics

4% Education & Careers

3% Automotive

3% Sports & Recreation

3% Baby & Toddler

9% Other

  • Insurance
  • Food & Drink
  • Gaming
  • Telecoms & Utilities
  • Social & Dating
  • Non Profit Organizations
  • Business-To-Business
  • Other

Detailed analysis of markets by sectors

We have analyzed the structure of each market, and, of course, these proportions are different for each of them, but the overall trend is maintained. Let’s now review each market in details.
France
Belgium
Spain
Portugal
Brazil
The United Kingdom
Mexico

France

58% of world Netaffiliation advertisers
The most represented market in NetAffiliation database, has 448 advertisers. The largest sector is Shopping&Retail - 33%, 16% Fashion, 11% Home&Garden, 7% Health&Beauty, 5% Media&Entertainment, 4% each Baby&Toddler, Travel and Sports&Recreation, about 1-3% each makes Education&Careers, Computers&Electronics, Food&Drink, Automotive, Gaming, Social&Dating, Insurance, Finance, Telecoms&Utilities, Non Profit Organizations, B2B.
448
33% Shopping & Retail
16% Fashion
11% Home & Garden
7% Health & Beauty
5% Media & Entertainment
4% Baby & Toddler
4% Travel
4% Sports & Recreation
3% Education & Careers
3% Computers & Electronic
3% Food & Drink
2% Automotive
5% Other
  • Gaming
  • Social & Dating
  • Insurance
  • Finance
  • Telecoms & Utilities
  • Non Profit Organizations
  • Business-To-Business
  • Other

Belgium

23% of world Netaffiliation advertisers
The second most represented market in NetAffiliation database, has 177 advertisers. The largest sector is Shopping&Retail - 28%, 14% Home&Garden, 10% Finance, 9% Fashion, 7% Automotive, 5% Insurance, 4% each makes Travel and Media&Entertainment, about 1-3% each makes Computers&Electronics, Health&Beauty, B2B, Gaming, Sports&Recreation, Non Profit Organizations, Telecoms&Utilities, Food&Drink, Baby&Toddler, Social&Dating, Education&Careers.
177
28% Shopping & Retail
14% Home & Garden
10% Finance
9% Fashion
7% Automotive
5% Insurance
4% Travel
4% Media & Entertainment
3% Computers & Electronics
3% Health & Beauty
3% Business-To-Business
3% Gaming
7% Other
  • Sports & Recreation
  • Non Profit Organizations
  • Telecoms & Utilities
  • Food & Drink
  • Baby & Toddler
  • Social & Dating
  • Education & Careers
  • Other

Spain

6% of world Netaffiliation advertisers
Spanish market on NetAffiliation has 44 advertisers. Shopping&Retail keeps being the main part of them - 27%, 15% Fashion, 10% each Finance and Health&Beauty, 7% each Telecoms&Utilities, Insurance and Computers&Electronics, 5% each makes Travel and Social&Dating, about 2-3% each makes Automotive, Home&Garden, Non Profit Organizations, Media&Entertainment.
44
27% Shopping & Retail
15% Fashion
10% Finance
10% Health & Beauty
7% Telecoms & Utilities
7% Insurance
7% Computers & Electronic
5% Travel
3% Automotive
2% Home & Garden
2% Non Profit Organizations
2% Other
  • Media & Entertainment
  • Other

Portugal

4% of world Netaffiliation advertisers
Portuguese market counts 29 advertisers. The largest sector is Shopping&Retail again - 26%, Education&Careers 23%, 13% Fashion, 8% each Telecoms&Utilities, Media&Entertainment, Finance and Computers&Electronics, 3% each makes Automotive, Travel and Health&Beauty.
29
26% Shopping & Retail
23% Education & Careers
13% Fashion
8% Telecoms & Utilities
8% Media & Entertainment
8% Finance
8% Computers & Electronics
3% Automotive
3% Travel
3% Health & Beauty

Brazil

3% of world Netaffiliation advertisers
Brazilian market has 27 advertisers. Shopping&Retail is still the largest sector but makes only 23%, 15% Media&Entertainment, 13% Education&Careers, 10% Fashion, 8% each Travel and Computers&Electronics, 5% each Telecoms&Utilities and Non Profit Organizations, about 3% each makes Automotive, B2B, Home&Garden, Food&Drink, Sports&Recreation.
27
23% Shopping & Retail
15% Media & Entertainment
13% Education & Careers
10% Fashion
8% Travel
8% Computers & Electronic
5% Telecoms & Utilities
5% Non Profit Organizations
3% Automotive
3% Business-To-Business
3% Home & Garden
3% Food & Drink
3% Other
  • Sports & Recreation
  • Other

The United Kingdom

3% of world Netaffiliation advertisers
British market counts 25 advertisers. Fashion makes 37%, 21% Shopping&Retail, 16% of Travel, 11% Computers&Electronics, 8% Gaming, 5% Health&Beauty, 3% Media&Entertainment.
25
37% Fashion
21% Shopping & Retail
16% Travel
11% Computers & Electronic
8% Gaming
5% Health & Beauty
3% Media & Entertainment

Mexico

3% of world Netaffiliation advertisers
Mexican market has 25 advertisers as well. Fashion makes 18%, 15% Shopping&Retail, 12% each Travel, Media&Entertainment and Education&Careers, 6% each Telecoms&Utilities, Finance and Computers&Electronics, about 3% each makes Automotive, Home&Garden, Non Profit Organizations, Food&Drink, Baby&Toddler.
25
18% Fashion
15% Shopping & Retail
12% Travel
12% Media & Entertainment
12% Education & Careers
6% Telecoms & Utilities
6% Finance
6% Computers & Electronic
3% Automotive
3% Home & Garden
3% Non Profit Organizations
3% Food & Drink
3% Other
  • Baby & Toddler
  • Other

Sources

  1. Netaffiliation, March 2017, https://netaffiliation.com
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